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Friday, April 2, 2010

Jewelry capital WIFE

Jewelry is an object that is used as a garnish. Our wives wear jewelry that can be a necklace, ring or earrings. Jewelry is usually made of gold material. Wife obtained from dowry jewelry (gold wedding) when married parents or of giving or gift from the husband dear. Jewelry is modalm that can be used to start a business.
Pilgrims Ate Tohi from Garut Sukagerang Village started its business from the capital of necklaces, bracelets and earrings belonging to his wife. "I seduce my wife to give up a necklace, bracelet and earrings for the capital. My real shame to reveal, because the jewelry my wife gave to me, not sold to the capital "Ate Tohi said. Although in-law as the skin is considerably rich businessman but he was ashamed to ask for capital from the law. With the capital he started his jewelry business in the field of leather, it gets encouragement from friends and family by accident. Ate Tohi since his youth has to understand the subtleties of skin from her sister as a tanner.
Strategies undertaken in the first place is to follow the exhibition in Jakarta in the 1990s with a ride on his friend's booth, it has not been able to hire their own booths. After the show, started many customers who come to the place Ate Tohi, even many customers from strangers. At the time of crisis, his company just got a big advantage. Even the industry was booming during crisis, because the value of the dollar jumped sharply, $ U.S. 1 through the number Rp.16.000, -. He transformed a 80% local market share to export. Another strategy that makes it successful is the strategy in managing finances. He uses the principle of ethnic wear Tionghoa, which is always controlling spending at most 50% of the profits.

 
The company currently Ate Tohi founded more than 15 years ago has had a turnover of more than Rp. 5 billion per month and have an employee has exported more than 500 people. Leather tanning factories from Ate Tohi has grown to be 2.4 hectares and will be developed with a production two-fold. He made that investment, because he considers that the skin of his future business market a bright and spacious.
            
Likewise I experienced. "I shed a tear when it sold the ring 2 M. Suyanto gram that reads" my wife said when selling gold rings gold wedding we were at the store, so we currently do not have a wedding ring. Ring to overcome the difficulty in wading uncertain business results. It is to start a business, our wives have to make sacrifices. Jewelry owned by the wife as an amazing capital. May God repay it.

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